Uptova
Capability map

One operating system.
Every capability in context.

Explore profit control, search intelligence, retail readiness and agency operations without a subjective feature score.

Start my free profit auditBrowse capabilities
  • 15 core capabilities
  • Specialized tools by workflow
  • Connections explained in plain language

Connects with your Amazon stack

Campaign, order and retail signals brought together in one place.

How the data moves
Amazon Ads

Campaign analysis with controlled updates

Amazon Ads supplies campaign, search-term, bid and budget data. Only changes you approve are sent back through the official API.

Feature Atlas

One operating system. Fifteen ways to improve the account.

Scan the complete Uptova capability map by business outcome, then jump directly to the workflow that proves how it works.

Five operating missions

From signal to a safe decision.

Start with the job costing money or growth today. Every playbook shows the signal, decision and control before you move into the complete capability map.

Stop wasted spend

SignalCost grows without proven conversion.
DecisionReduce or pause bounded targets.
ControlProfit-based bid threshold (RPC) or approval.

Protect product margin

SignalTACoS sits above the product target.
DecisionRecalculate the safe bid ceiling.
ControlReproducible profit-based bid path (RPC).

Harvest proven search terms

SignalThe evidence threshold is reached.
DecisionPrepare a dedicated Exact campaign (SKC).
ControlPreview and source protection.

Validate retail readiness

SignalSearch demand shows a growth opportunity.
DecisionCheck stock and listing quality.
ControlRead-only investment gate.

Prepare safe PPC actions

SignalThe Cockpit prompt includes a change.
DecisionValidate scope and guardrails first.
ControlExplicit approval before writing.

Open a capability family

Give every product an economic target and a bounded way to move toward it.

Live

Target TACoS

Protect margin per ASIN.

Set the profitability target where economics actually differ: at product level.

Explore workflow
Live

Product Autopilot

Build the full structure only where you want it.

Create and steer Auto, Exact, Phrase, Broad, product-page targeting (PAT) and Category in controlled phases.

Explore workflow
Beta

Profit-based bids (RPC), placements & rules

Control bids and placements with reproducible logic.

Combine reproducible profitability-based bid decisions, placement multipliers and controlled If/Then templates.

Explore workflow
Live

Dayparting & budget pacing

Spend at the right time and pace.

Coordinate hourly bid profiles with monitored budget movement and clear status.

Explore workflow

Specialized tools

The deeper toolkit, organized by the job.

Open a family only when you need it. Every listed destination is an available product surface, not another oversized showcase.

Factual availability

What is available, and how it operates.

No self-awarded completeness score. Availability and access path are stated directly.

Verified in product · 10 September 2026
CapabilityAvailabilityOperating scope
Product AutopilotLiveEnabled per selected product
Profit-based bid decisions (RPC)LivePreview, scope check and controlled apply
Amazon Brand Analytics reportsLiveSeller-authorized, account-isolated views
AI CockpitLiveScoped analysis and confirmed actions
Listing OptimizationLiveAudit, compare and confirm the Amazon transfer; A+ drafts applied manually
Product ImagesLiveGenerate and refine image variants; individual or ZIP download, manual publishing
Custom reportingLiveTemplates plus CSV/PDF delivery
MCP connectorsAgency · on requestNamed token and bounded tools

See what remains for you after the price.

Your account data · Conservative assumption · No performance guarantee · No write access required for the audit

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